Office Oasis Packaging
Office Oasis, renowned for pioneering the first rollerblade wheel for office chairs, sought a minimalist and clean design that would align with their brand ethos and capture the attention of online shoppers.
Objectives:
Minimalist Aesthetic: The primary goal was to create a design that reflects a minimalist and clean aesthetic, in line with Office Oasis' brand identity. This design approach aimed to communicate simplicity, professionalism, and modernity. The packaging features a simple yet detailed product drawing aimed to convey the precision and thoughtfulness that goes into engineering each Office Oasis product.
Unboxing Experience: Given that customers on Amazon only encounter the packaging upon receiving the product, special attention was given to the unboxing experience. The design aimed to provide a pleasant surprise by incorporating a vibrant orange color on the inside of the box, adding an element of surprise!
Brand Consistency: The packaging design sought to maintain consistency with the Office Oasis brand. Elements such as the company logo, color palette, and a distinctive product image were strategically integrated to ensure brand recognition and recall.